Interaction - Bachelors
Flower Chain transforms how you shop sustainably, using AR to reveal the environmental and ethical impact of your clothing. Scan the tag, explore the supply chain, and unlock rewards tied to the product’s eco-conscious level. Every shade of green connects your purchase to a meaningful, sustainable action.
Use AR to visualize the environmental journey of your clothing. Engage with augmented reality by scanning the Flower Chain tag to reveal the supply chain of your product. Learn how each item impacts the planet and understand the sustainable efforts behind its creation.
Eco-conscious shopping made simple. Our Shades of Green system provides a visual guide to a product’s sustainability. Each shade reflects how eco-friendly the item is, offering transparency at every step of the purchasing process.
Your sustainability efforts rewarded. Earn exclusive discounts and rewards based on the shade of green your chosen product achieves. Higher sustainability levels unlock greater benefits, making eco-conscious shopping more rewarding.
Every purchase supports environmental causes. Whether you’re buying a lower or higher-ranked product, a portion of each purchase contributes to organizations that promote ethical production and improve working conditions.
Hold brands accountable for their sustainability practices. With Flower Chain, consumers can now explore the full lifecycle of their products, driving transparency in the fashion industry and encouraging brands to adopt more ethical and eco-friendly practices.
Influencing the future of fashion sustainability. Through interactive learning and rewards, Flower Chain not only educates consumers but also helps shift the industry toward more sustainable and ethical standards by fostering supply chain transparency.
Lucy is a Business Management and Design Interactions student with a passion for environmental preservation through ethical business practices. With a focus on creating sustainable, user-centered designs, they aim to merge innovative technology with eco-conscious strategies to drive positive change in consumer behavior.